October 2005    

Snippets

Dear Member

Last month GGA hosted its debut Deep Dinner when GGA members got round the table with creative industry experts to share experiences on media management. And if you think you need to brush up on your own tactics, feel free to help yourself to 10 Top Tips from the top table, available in the Resource Library (Arts and Business section) on the GGA website.

The Speed Networking and Intelligence Service seminars are proving as popular as ever, so make sure you don’t miss out on November’s workshop, Are you 'Family Friendly?' Focusing on how to tackle the creation of a 'family friendly' approach to audience development, you’re guaranteed to come away with valuable insights.

And then there’s GGA’s first conference, details of which will be announced very soon…

 
 



  The GGA Team
 

Julie Tait

Charlotte Winter

Dianne Greig

Kirsty MacLeod

Isla Wood

This month's Snippets features...

GGA Work in Progress

Training and Events

Industry News

Something to Think About

Dates for the Diary

 
 


GGA Work in Progress
 

We're currently working on projects with The Arches, Citizens' Theatre, Cumbernauld Theatre, The Dance House, The Glasgow Royal Concert Hall, Glasgow Sculpture Studios, National Theatre of Scotland, Project Ability and Scottish Opera. For more details about these and other GGA projects, log on to gga4arts.co.uk

We've also got some exciting projects in the pipeline - more soon...

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Training and Events

 
Fast on the heels of the Capturing Your Share of the Tourism Market seminar with the Glasgow City Marketing Bureau, you can book now for the next instalment of GGA’s Speed Networking and Intelligence Service.

Are you 'family friendly?'
Date: 3 November 2005
Time: 3 - 5pm (tea/coffee from 2.30pm)
Venue: GGA Offices, Suite 1/1, 6 Dixon Street, Glasgow
Cost: Free to GGA Members (non-members £75 +VAT)

This seminar will provide some valuable insights into how to tackle the creation of a 'family friendly' approach to audience development.

Our adept panel includes:
Lara Bowen (General Manager), Wee Stories; Liz Moran (Chief Executive), MacRobert Arts Centre; Alice McGrath (Development Director), Imaginate.

Only 4 spaces left - log on to growyouraudiences.com (Workshops) to book your place now before it’s too late. 

Raising the Game
Creating the 21st Century Box Office
 

Date: 10 November 2005
Time:
 9.30am - 5pm (followed by Arts Marketing Association networking)
Venue: Corinthian, 191 Ingram Street, Glasgow G1 1DA
Cost: 3 free places per member organisation, with additional places/non members £150 (+VAT)

Log on to growyouraudiences.com (Seminars) to book your place now before it’s too late.

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Seminars, Workshops and Day Events
September 05 – March 06


Champagne Ideas (Sep/Oct 05)
Marketing with small budgets.

Talking the Same Language (Nov 05)
Internal marketing and communications.

Managing to Be... a Leader (Jan/Feb 06)

Museums and Galleries Marketing Day (Feb 06)

Do the Write Thing… Again (Feb/Mar 06)
Copywriting.

Fundraising for Marketers (Mar 06)

Log onto the AMA website for full event and booking details.



Scottish Enterprise - Free E-business Workshops

See Industry News for information on how to get involved in a marketing development series designed to help you win and keep your customers...

And don't forget, you can still book your place on Free E-business Workshops, including:

Online Toolkit: Online Marketer - 3 Nov
Learn about online marketing and how to improve your website's performance.

Best Practice Web Design - 24 Nov
See examples of current best practice in website design.

Online Market Research - 30 Nov
Gain an insight into how the Internet can be used as a research tool for your business.

The above sessions are free. Workshops are also being run on other dates and are chargeable, but with 50% grant funding available for elibible companies.
For further details and to book now, visit scottish-enterprise.com

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Industry News

Be sold out...
Get Fully Booked!

If you want to find out how to encourage new audiences – and keep them coming back, Scottish Enterprise are offering a programme of marketing development solutions, guaranteed to make a significant difference to your business.

Presented by Award Winning business expert Keith McDermott, Fully Book Your Business includes a one-day motivational and practical workshop; one to one hands on advice to help you develop tailored approaches to boost your business and identify new opportunities as well as a special business pack crammed with contacts, niche opportunities, web addresses and details on where to get further business development support.

Fully Book Your Business will take place in seven locations between November 2005 and February 2006. For more information and details on how to register your attendance, contact Fiona on 0141 357 2235 or email fiona@starkeventsuk.com

The walk up booker...
The research company Cultural Intelligence has been commissioned by the Arts Councils of England, Wales, Scotland and Northern Ireland; to undertake research into a type of customer whom we know little about - the walk up booker. We await the outcome of the research...

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Something to Think About...

Census seeks ‘lost youth’
The registrar General of Scotland has told MSPs that a worrying 17% of Scotland’s young men were unaccounted for in the most recent National Cenusus. He added that concerted efforts are being made now to engage Scotland’s school pupils to take part in the 2011 survey. School children in Glasgow have been asked to suggest questions for the census and two of the queries that aim to target ‘couch surfers’ will be used in a trial run being run next Spring in the City, West Dumbartonshire and Lochaber.

Student Poll says Glasgow’s best
According to a survey by the internet search engine Yell.com, Students at Glasgow University enjoy a better social life than undergraduates in the rest of Scotland. With its top rated ‘student lifestyle facilities’ such as pubs, clubs and takeaway shops per head of population, Glasgow beat off competition from St Andrews and Edinburgh to secure poll position north of the border and fifth overall in the UK.

More now read and write in Gaelic... but fewer speak it/Gaelic 'thrives and declines' in a decade of contrasts for language
The number of people able to read and write Gaelic has increased despite a continuing decline in speakers of the language, according to figures released yesterday by Scotland's registrar general. Statistics also revealed that Gaelic is breaking out of its traditional heartland of the Highlands and Islands and moving south.

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Dates for the Diary

Glasgay!
20 October - 20 November
The annual celebration of queer culture with events spanning comedy, film, visual art, performance and community arts projects.
glasgay.co.uk 

Indepen-dance and Scottish Opera present... 
Vier Letzte Lieder (Four Last Songs)
4 November - 5 November (Tramway)
This exceptional programme of work explores themes of friendship, loss and acceptance through music and dance. It is the second collaborative project between Indepen-dance and Scottish Opera, and in conjunction with an outreach programme for young people and Glasgow schools, led by Indepen-dance and Scottish Opera's Education Department.
www.tramway.org

Inspiration 05
31 October - 11 November
This annual festival of the arts for children and young people includes family days, performances, workshops, events and activities for pre 5s and school children as well as a special Youthfest programme for young people aged 16-20. For more information contact Maggie Singleton, Arts Development Officer, Children and Young People at Glasgow City Council.
Phone: 0141 287 9843
E-mail: maggie.singleton@cls.glasgow.gov.uk

St Andrew's Festival
23 November - 4 December
St Andrew's in the Square: Glasgow's Centre for Scottish Culture is proud host to the first St Andrew's Festival.
www.standrewsinthesquare.com

Radiance – Glasgow Festival of Light 05
25 – 27 November
Glasgow hosts its first Festival of Light. Celebrated lighting and visual artists, and emerging talent from across the globe will create a three day spectacle, placing light at the centre of urban culture.
www.radianceglasgow.com

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Please contact us now if you would like to make a submission to next month's edition of Snippets. We'd particularly like to hear about any audience development projects you are working on at the moment.  

Finally, I'm sure you'd like to join the GGA team in sending many, many congratulations to our Audience Development Manager, Dianne, and her husband Alan on the safe arrival of baby Lewis Alan Greig! Another audience member for Glasgow!

Best wishes 

Julie L Tait 
Director
Glasgow Grows Audiences
Suite 1/1
6 Dixon Street
Glasgow
G1 4AX
T - 0141 248 6864
F - 0141 248 4090
E - julie@gga4arts.co.uk
W - www.gga4arts.co.uk

GGA - Promoting the Live Arts Experience